John Graham

There are many ways to help clients feel valued - to demonstrate that we not only appreciate their business but we also care about them and their needs. Here are 20 of them.

It’s easy to understand why so many otherwise capable people are distressed, anxiety-ridden, and almost paralyzed if they’re called upon to make a presentation—even to ... Read more

Insurance agents are always alert for “buying signals,” those indications that the prospect is ready to say yes. When this happens, the savvy salesperson knows ... Read more

If a company wants its brand to stand out from the competition, differentiating it from its competitors is the place to start. Subaru has done ... Read more

Marketing rarely fails because of a lack of interest, ideas, or even adequate resources. However, it always fails when it doesn’t turn prospective buyers into ... Read more

“Martha has so much going for her, but she could be doing so much more for herself.” How many people do you know or work ... Read more

Sales managers scratch their heads. “Right from the start, I was so sure Carl would be a top performer. I would have put money on ... Read more

“Martha has so much going for her, but she could be doing so much more for herself.” How many people do you know or work ... Read more

Too many insurance producers either fail completely or never really succeed because they think that selling is about them. It isn’t. It’s about clients and ... Read more