New term market entrants target younger consumers with easy online applications and no exams

A new wave of insuretech startups is converging on the term life insurance market, looking to woo uninsured and underinsured millennials with quick, simple...

Life Happens, LIMRA encouraging consumers to “Insure Your Love’ throughout February

With Valentine’s Day upon us, Life Happens is once again spending the month of February reminding consumers to protect loved ones with life insurance – and they’re getting some extra help from LIMRA.

Milestone development: Prudential and ÆQUALIS join to make life insurance available to people living...

HIV, which causes AIDS, still has no cure. But with the right treatment, the virus can be prevented from developing into AIDS, improving both...

TIAA to stop selling life insurance by end of 2019

Move seen as bad news for RIAs, but company memo says the firm’s much bigger annuity business will be unaffected by the strategic decision.

Unique baby gift: Contribute toward life insurance for new parents

Prudential and Babylist introduce the first life insurance policy new parents can add to registry; Prudential sites it as an example of how carrier is engaging customers in new and unexpected ways.

10 steps to “bowling a strike” with online life sales

I started selling life insurance on the Internet in January of 2001. Direct marketing life insurance was a fairly new concept at that time,...

Seniors help life application activity slip back into positive territory

Latest MIB Life Index shows Under 45 applications improve but stay negative while over 60 apps jump 18%.

Primerica touts growth in advance of its biennial convention in Atlanta

An estimated 40,000 attendees are expected to converge on the Georgia Dome and Georgia World Congress Center in Atlanta next week when Primerica hosts...

Kelly and Kelly to Keynote NAILBA 38

The National Association of Independent Life Brokerage Agencies, (NAILBA), announced Hall of Fame NFL Quarterback Jim Kelly and former U.S. Secretary of Homeland Security and White House Chief of Staff General John Kelly will headline NAILBA 38 in Dallas later this year.

Direct mail triggers more consumers to recognize they need life insurance

Yet more people end up buying a policy working with a financial professional, according to new study examining the four stages of the life purchase process.