SEO agency shares new 2020 digital insurance marketing guide

321 Web Marketing, an insurance SEO agency, recently created and released the insurance marketing guide for in an effort to help agents increase their online visibility.

2014 Email Marketing Playbook For Insurance Agents

Join us for the highly anticipated follow-up to the 2014 Online Marketing Playbook presentation with an in depth look into email marketing in the...

Agents can showcase their expertise nationally via new NDOI directory

SAN FRANCISCO – There have been numerous attempts to make insurance available online, but these have focused primarily on personal lines (home, auto, etc)....

Gmail and insurance-related email: HIPAA compliant, or amateur hour?

Does having a personal (not a corporate) gmail address for business make you look cheap and unprofessional? Can you store client info on a...

5 elements that make a website trustworthy, and one that raises red flags

A thread with some legs on the Forum lately deals with the question of what makes you trust a website. The original post comes from...

Q&A with Justin Blase: Why email belongs in your digital marketing plan

Email marketing (still) works. It may not be the latest, sexy trend in digital marketing, but a good email program can accelerate the effectiveness of...

When technology enables sleazy marketing practices

Guest contributor Jim Tobin (screen name: scottstreet) says while he supports carriers using tech to make the buying process easier for the consumer, he has some real reservations about some of the marketing practices being employed.

Complimentary Webinar: Introduction to Annuities for Life, Health, and Medicare Agents

Date: Thursday, February 13, 2014 Time: 12:00 PM to 1:00 PM, EST   Attention Life, Health, and Medicare Agents! Join us for a complimentary webinar on annuities...

Transamerica opens state-of-the-art lab to evolve its business-building platform through agent input

Transamerica recently announced the opening of the Innovation Zone, a state-of-the-art lab in Johns Creek, Ga., where agents are welcome to review new technology as well as test and offer feedback on the future of these platforms.

DALBAR identifies some usual suspects for Superior Term Life Website Experiences

Nationwide, AIG Direct rank one and two for offering prospective and existing policyholders an online environment that represents a superior standard of customer care.