Tactics constantly come and go in sales without making a significant impact on outcomes. On the other hand, solid strategies can make a significant difference ... Read more
There are three ways to make money in the insurance industry: A) Get new clients. B) Get more revenue per client. C) Keep clients longer. ... Read more
A couple of major carriers recently introduced new products and incentives – one designed to help agents provide quicker, more accurate premium quotes and the ... Read more
Full disclosure should be a requirement for the insurance industry. Insurers and their respective agents should volunteer critical information to current and prospective clients. While ... Read more
Just when selling insurance starts feeling like the squawky, endless turning of the crank on an organ grinder, POP! Our customers ask us a question ... Read more
Email marketing (still) works. It may not be the latest, sexy trend in digital marketing, but a good email program can accelerate the effectiveness of ... Read more
We’ll get to the four-word phrase promised in the headline in a minute. But first, a little context. Making a name for yourself – becoming ... Read more
The millennial generation, generally defined as those currently in the 18-30 age-range, are a tech-savvy and suspicious bunch. They grew up with computers and the ... Read more
A new thread was posted recently where a young agent is having a serious problem with organization and time management, and is seeking help from ... Read more