Training

Intent on rattling off features, benefits, facts and figures, salespeople often forget they must understand a customer’s need to buy before the facts will make sense. This article explores 10 motivations that move customers to buy.

Most mistakes are just plain thoughtless and unintentional. But once the genie is out of the bottle, the damage is done. So, what do we do about it? Hope for the best? Ride it out? Or, pretend it wasn’t that important? A better approach is to avoid making stupid (and possibly harmful) mistakes.

Since most New Year’s resolutions tend to have a 48-hour shelf life, many of us don’t even bother with them. “5 Ways to Make 2018 Your Best Yet” takes a different approach to improving performance by focusing on results-changing behaviors.