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This sounds great, as long as it's not rebating, how do you get around that? Do you give them to everyone?
I don't know what these cards cost, but why not just give them a $25 gas card?
My issue with this is the same as most rebates. The hassle factor is higher than the benefit. If prospects are lured in with 'free gas' and then you give them a rebate card, you will look like you are not honest, that you twist things. It's all about setting expectations and at least meeting them, not coming in under them.
Dan
This sounds great, as long as it's not rebating, how do you get around that? Do you give them to everyone?
The cards can be used in several different ways. I use them to get referrals or I just give them to everyone that made an appointment with me.
Dignity Funeral Homes