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We're considering offering life insurance to our Medicare supplement clients. Are any of you aware of HIPAA regulations preventing the cross-sell of life insurance to Medicare supplement clients? I had a rep from one of the carriers point this out to me.
As long as you are not discussing part D or C on the same visit then its fine before and after the sale.There is a CMS marketing restriction on systemically marketing life insurance to your part C/D book of business even however there may be a compliant work around if get them to sign a form giving permission.Not 100% sure on this but i know Humana Marketpoint agents do this.
Even that is not HIPPA. It's MIPPA, {or Humana for short}.
You're right, it's not HIPPA...it's HIPAA.
Dang, done in by spellcheck!!