Cross Selling for Life

[felixtartaglia]

I am looking to send a mass email to my current P&C clients about purchasing life insurance. I was looking to try and combine life marketing and the holiday season ( I know this isn't a new idea but looking for help). Any marketing gurus out there with some good talking points connecting life and the holidays would be appreciated. Thanks!

Felix Tartaglia
Anderson Insurance Brokers

 

[NinjaNic]

Create a www.ezlifesales.com account. We have several holiday marketing emails prebuilt. PM me if you have any questions.

 

[TheLifeInsBlog]

To expand on Nic's point:

Even though you are mass e-mailing, try to categorize your clients by some sort of demographic profile. While "holidays" is a good tie in for most, a grandparent might consider a much different type of holiday cheer (giving) than a parent or young person.