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Have tried FE without success in Los Angeles area. During sales pitch in home, prospects said couldn't afford even $30 a month ($1 a day--the cost of a cup of coffee). Told good story to increase emotions before giving price. Direct mail leads were from people 60-75 yrs old with incomes less than $40,000. Response rate @ 3/4%.
Was told people with higher incomes don't buy final expense as they usually have life insurance. But, people with small incomes and big expenses in L.A. don't have any money. Any thoughts or tips? Thanks.
Was told people with higher incomes don't buy final expense as they usually have life insurance. But, people with small incomes and big expenses in L.A. don't have any money. Any thoughts or tips? Thanks.