emg35
Expert
I have been putting some flyers together for individual promotions and am now starting to look at group fyers and mailers. I was wondering if anyone could share theirs or had some good input on putting one together?
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If your doing walk-in's you can use a tri-folded flyer with your contact info or staple a business card to it. But to be honest handing out flyers in businesses is like saying: "here you throw it away". Because that is where the gatekeeper usually put's it.
The best approach I've had is just to walk in gather what info you can and just leave your card, cheap and easy. If they throw it away who cares... My goal is to just find out who DM is, how many employees they have, current carrier, and their renewal date.
My flyers include a folder with information on the inside about my services. I will hand them out or mail them in envelope so it looks very professional.
You are right in trying to obtain as much info as possible. Most of the time I am unable to get any info on how many employees or what carrier when I walk in. I then follow up by phone to try to talk to the DM.
I have found that blue collar companies are more receptive to that technique. At leats I get to speak the DM.
But I am open to any ideas that have a better closing rate