Google Change - Major Impact on Lead Affiliates?

Jul 31, 2008

  1. Chadcs
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    Chadcs Expert

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    Chad,

    Back on January 6, 2005 Google AdWords announced a new policy
    that *appears* to have devastating consequences for
    people playing the 'GoogleCash' game.

    However, I don't see it that way at all. In fact it
    matches perfectly with everything I've been teaching about
    this for over a year now. So I'm did two back-to-back
    teleseminars on this, with Jim Edwards and Paul Colligan.


    As soon as Google's email hit, across the internet, in
    forums and newsgroups, the anguish was heard. Pain.
    Suffering. Panic. In some chatrooms, it's sounded like
    a sudden outbreak of Cholera.

    The GoogleCash system is very clever, having literally
    become the world's fastest instant business. You find a
    product with an affiliate program, advertise it on Google,
    which might take as little as 10 minutes... and if the sales
    page for that product does its job, you can be an invisible
    traffic broker, pocketing the profit.

    Problem is: For some products, half the Google
    ads for a particular keyword are just from affiliates all
    advertising the same product, pointing to the same
    website. Makes Google look bad.

    So Google made a new rule that 1) they will
    only display one ad for the same website at the
    same time - only the one with the highest
    ad rank, and 2) now you don't have to put the 'aff'
    in the ad anymore.

    So that means for any given keyword, only one
    affiliate can play at any one time - using the classic
    GoogleCash method.

    Some people are very unhappy about this!

    But this is NOT as bad as it sounds. Here's why:

    First, if there are more than two affiliates promoting
    the exact same product, in Most cases they're just bidding
    up the clicks to a break-even level, and they're not
    making any money anyway. It's a basic fact that
    unless you're in a narrow niche that most other people
    don't know about, it can be difficult to make any real
    money just brokering traffic.

    Second, from Google's point of view - and from a
    customer's point of view - multiple affiliates promoting
    the exact same web page don't add value either.
    Google wants more diversity in their search results.

    There's an easy solution to both problems:

    Be a 'Value Added Affiliate.'

    You solve these problems by adding more content,
    more value, and more information to the sale - not just
    brokering traffic. Traffic brokering is only the first step.

    In most cases you earn far, far more by doing this.

    So with Google's new policy, the lazy folks (who
    never had a chance to make money anyway) don't get
    to play, and the value-added folks do even better
    than they were doing before.

    On Tuesday January 11 I did not one, but TWO
    teleseminars that will help you do this very thing better.

    The first is with Jim Edwards (he and Yanik Silver
    interviewed me for their Instant Traffic Stampede)
    and we discussed value-added affiliate website
    strategies.

    And the second is with affiliate genius Paul Colligan.
    Paul's discusses his 'Affiliate email success
    system that doesn't suck your life dry.'

    Hey, there's a hard way to do this, and an easy way.
    Might as well do the easier thing for a change. Join me
    on these calls and we'll calm the nerves of all those poor
    affiliates having that Cholera epidemic over there.


    Later,

    Perry Marshall





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    Chadcs, Jul 31, 2008
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  2. CHUMPS FROM OXFORD
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    CHUMPS FROM OXFORD Guru

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  3. Chadcs
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    Chadcs, Aug 1, 2008
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  4. John Siegal
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    John Siegal New Member

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    Hey Chad....I don't understand?


    What was Perry trying to Say?
     
  5. Chadcs
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    Chadcs Expert

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    I failed to notice the date of 2005 per the change google is (was) making w/ respect to affiliates, assuming it was more recent since it the email just showed up in my inbox (per the original post in this thread).

    On another note, it doesn't appear that the following changes below actually took place or are being enforced since many affiliates show up on the same page for the same lead site:

    Problem is: For some products, half the Google
    ads for a particular keyword are just from affiliates all
    advertising the same product, pointing to the same
    website. Makes Google look bad.

    So Google made a new rule that 1) they will
    only display one ad for the same website at the
    same time - only the one with the highest
    ad rank

    Anyway, if this was a new change, I was just curious as to how it might impact so many lead affiliate sites. Guess it's a moot point.
     
    Chadcs, Aug 1, 2008
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