Lead Cost

Jun 7, 2018

  1. Enter the Race
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    Generally Speaking, whether it be with an IMO or a Lead vendor, How cheap of a lead is "TOO CHEAP" ?
     
  2. shonceman
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    Free (from an IMO). Because in reality those tend to cost the most due to reduced comp.
     
    Orion1 and goillini52 like this.
  3. Enter the Race
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    I see what your saying. There really is no magic number, I was thinking more along the lines of you hear some people say don't pay less that $20 because those are probably older leads and not exclusive. But i get what your saying.
     
  4. shonceman
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    Well, in that case it depends on the type of lead. A direct mail lead might even be suspicious at $20, whereas a telemarketed lead could easily be between $10-15 and still be fresh.
     
  5. Enter the Race
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    When you say telemarketing do you mean direct transfers.
     
  6. shonceman
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    No. Direct transfers would cost more. The cheaper ones are recorded, then emailed to you. Check out leadheroes.com to see several options.
     
  7. JohnnyBlaze
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    Never pay a dollar above $25 for a live transfer and it better have a buffer. Real time opt ins $15 TOPS and even that's crazy
     
  8. Enter the Race
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    It’s funny.. some IMOs charge up to $40 and I know someone who is captive with LH and they charge 35 per lead, but front it to you and deduct from your commission
     
  9. JohnnyBlaze
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    Yeah thats disgusting lol i got into insurance last year and it didnt take me long to realize I had joined the biggest MLM pyramid of all time
     
  10. FinalExpenseDojo.com
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    Lead financing is the same thing as putting it on a credit card. That's why it's better to get a 120% comp level & out leads on a credit card. You get 30 days to pay it back.
     
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