I sent out a flyer about obtaining a "Living Benefit Plan" My objective is to sell them life insurance with living benefits. Basically not only for CI but use the cash value as a supercharged savings vehicle and in times of need with sickness. I have no set carrier which one I want to sell. When they call me I explain to them it's Life insurance with living benefits which I have received a positive response.
My question is do you think it's misleading to advertise this way because that is not what I want to do I just want to get the conversation started. I haven't had any negative feedback.
Opinions, please.
My question is do you think it's misleading to advertise this way because that is not what I want to do I just want to get the conversation started. I haven't had any negative feedback.
Opinions, please.