Looking to Invest and Add Lead Flow to Agency

Discussion in 'Insurance Agency Acquisition and Valuation Forum' started by pdrnyc, Jan 27, 2017.

  1. pdrnyc
    Offline

    pdrnyc Member

    Posts:
    13
    Likes Received:
    0
    Hi - I have been involved in online advertising for over 15 years. My current company generates between 1000-2400 real time leads each day in home/health/life/auto insurance. We currently sell to large aggregators that resell to agencies across the US.

    I would like to partner with a current agency owner as a strategic partner to help take their agency to the next level. I have been involved in creating 2000 seat call centers from scratch, implementing large scale SMS marketing campaigns as well as the lead generation space.

    I will be upfront that I do not have any experience in the insurance space outside of generating a ton of leads. Lets connect and we can see if there is a way we can work and grow something incredible together.
     
  2. insurance1822
    Offline

    insurance1822 Well-Known Member

    Posts:
    1,624
    Likes Received:
    1
    State:
    Alabama
    If you partnered with an agency..how would you compete w/ your current employer whom apparently dominates the lead market?
     
  3. pdrnyc
    Offline

    pdrnyc Member

    Posts:
    13
    Likes Received:
    0
    "Dominate" is not a proper description, but we do sell to all the large aggregators with a low return rate.

    I have looked at a few of the larger lead gen companies and a few have opened agencies. I understand the long term opportunity with having an interest in an agency vs selling leads daily.

    I appreciate all the people who connected via private message. Excited to see what we can do together.
     
  4. InsuranceJerk
    Offline

    InsuranceJerk Active Member

    Posts:
    30
    Likes Received:
    0
    Grass is always greener. I'd stay in lead gen bud.
     
  5. pdrnyc
    Offline

    pdrnyc Member

    Posts:
    13
    Likes Received:
    0
    Great name InsuranceJerk. I have no plans of removing myself from the lead gen business, but partnering with an agency and making sure they have access to quality leads.

    I have already connected with three great people and excited to see what we can do together.
     
  6. pdrnyc
    Offline

    pdrnyc Member

    Posts:
    13
    Likes Received:
    0
    Anyone interested in hearing some real stats on a partnership with an agency, let me know.

    Direct leads to their website + live transfers = NEW BUSINESS.
     
  7. Alston
    Offline

    Alston Well-Known Member

    Posts:
    1,153
    Likes Received:
    10
    State:
    Connecticut
    Hear that? It is me applauding your willingness to take chances. (While I silently wish I had more drive.)

    I think what you are doing makes sense. I don't see is as you abandoning what you are doing now; you are leveraging it to create something bigger.

    :noteworthy:
     
  8. Dave TPG
    Online

    Dave TPG New Member

    Posts:
    4
    Likes Received:
    0
    State:
    Arkansas
    I would like to discuss this with you. How do we connect?
     
Loading...

Share This Page