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Unfortunate, indeed. I have a very healthy amount of insurance in force, but most of my friends, who are Millennials, feel that either A. Their work coverage is plenty or B. They don't need it.
Sadly, most people do need it and need more than their employer provides. No, not everyone, but most.
For the cost of a pizza or two a month, Term coverage (the only kind people need) is very affordable.
Very affordable to what age?
What company do you lead with?