Mortgage Protection Door Knocking Script

[tlacah1995]

Does anyone have a door knocking script for mortgage protection for recent homeowners and refinancers that they can share? And if so what vendor do you use to purchase data list and what filters? I'm based in the San Francisco Bay Area

 

[Glen Shelton]

Does anyone have a door knocking script for mortgage protection for recent homeowners and refinancers that they can share? And if so what vendor do you use to purchase data list and what filters? I'm based in the San Francisco Bay Area

I never door knocked MP cold data, but I have door knocked plenty of old MP direct mail leads so I guess that is about the same.

It might not be a bad idea since I know all the new home buyers/refinancers are getting blasted with a dozen or more letters from different lead vendors/IMOs.

I would find a generic template of a direct mail lead online (or one that you have used previously) and say something along the lines of -

"Hi, my name is XXXXX, I am the licensed mortgage protection specialist in your area. I am here to follow-up on this letter we sent out (show blank letter)."

When I would show the old letter to them, it usually made it easy to ask for 5 minutes of their time to explain in more detail.

I recently published this massive door knocking article on my blog:

The Complete Guide to Door-to-Door Cold Knocking - Lead Heroes

Here are a few of the highlights:

- The pros vs cons of this prospecting technique
- The 3 ways agents can door knock a prospect
- Over 20 door hanger templates
- Over 20 scripts to get in the door and selling
- And 30 Tips on how to be more effective at door knocking

 

[Justin Bilyj]

Does anyone have a door knocking script for mortgage protection for recent homeowners and refinancers that they can share? And if so what vendor do you use to purchase data list and what filters? I'm based in the San Francisco Bay Area

Here are some great free scripts and guides:

http://www.insuranceproshop.com/CRM/AgentsGuideToSellingMortgageInsurance.pdf

https://www.naabase.com/wp-content/uploads/2014/03/ATM-How-To.pdf

http://www.gocui.com/sites/default/files/mortgage_protection-kit.pdf

http://wehelppeople.biz/wp-content/uploads/2016/10/Flip-Chart-Mortgage-Protection-Script.pdf

http://www.unitedamerican.com/compl...roach scripts/lnl0641i mortgage insurance.pdf

 

[mickeyma]

The problem with door knocking for mortgage protection is that you will be doing this at night since most people work in the day.

When it's dark, people will not be receptive - or appreciate - you knocking on their door in the dark.

I've knocked on doors for final expense and Medi-Cal Medicare Advantage but that was in the day.

Forget about identifying your self and company. Instead get right to it: Bob, you mailed in this card to get free info on how to..... My name is ...... I would like to spend 5 minutes and go over it with you. May I come in?

 

[DHK]

You can prospect during the day - as the people who need the insurance protection will be home during the day (stay at home spouses primarily come to mind). They are the ultimate beneficiaries of the insurance to be purchased.

But the SALES won't happen until the evening. If you talk to the stay at home spouse without the breadwinner, DO NOT talk about product. Just talk about their needs and the consequences of not having insurance in place, should the worst happen.

Here's a Van Mueller series of questions:
- "Do you think it's fair, that if a child should lose one parent, they lose both parents and potentially their home?"
- "Isn't the hardest job in America being a single mother with children?"
- "Wouldn't that adjustment be even more difficult if you had to move because you couldn't stay in your home?"
- "If there was no cost or obligation, would it be worthwhile to sit down with me for 45 minutes to see what we could do about it for you?"
- "Is this something that we can discuss with just you and me, or should we set a time to discuss it with your spouse too?"

 

[tlacah1995]

The problem with door knocking for mortgage protection is that you will be doing this at night since most people work in the day.

When it's dark, people will not be receptive - or appreciate - you knocking on their door in the dark.

I've knocked on doors for final expense and Medi-Cal Medicare Advantage but that was in the day.

Forget about identifying your self and company. Instead get right to it: Bob, you mailed in this card to get free info on how to..... My name is ...... I would like to spend 5 minutes and go over it with you. May I come in?

I've door knocked for setting appts for windows at night when it was dark around 6-7pm and still set appts in the dark. I don't really see that as an excuse because if people set appts with me for windows then they should definitely set appts with me to protect their family.

 

[Glen Shelton]

The problem with door knocking for mortgage protection is that you will be doing this at night since most people work in the day.

When it's dark, people will not be receptive - or appreciate - you knocking on their door in the dark.

I've knocked on doors for final expense and Medi-Cal Medicare Advantage but that was in the day.

Forget about identifying your self and company. Instead get right to it: Bob, you mailed in this card to get free info on how to..... My name is ...... I would like to spend 5 minutes and go over it with you. May I come in?

Last time I checked, the average age of a MP direct mail lead was 55.

The older crowd (60+) may not be buying new homes as often, but plenty are refinancing their existing home loans and still being marketed to.

This is the mindset of so many MP agents, which is why door knocking leads during the day (specifically the older crowd) works well.

 

[johntrice]

Guys, I know this is an old tread but in case an agent see's this, I thought I'd give my two cents. I have door knocked mortgage protection leads, but you need to be very smart about it.

First, if you work a very large area door knocking might not work because you'll spend a lot of time and gas driving from house to house. If you have a big area, carry leads that are in the area of your set appointments. You can always door knock on no shows and between appointments.

Second, if your leads are a reasonable distance from each other, drive out to see them on a Saturday or Sunday after church. You'll find many of them are home during the day.

By the way, I never asked to see the person at the time of my contact because you are definitely disrupting their day and you have a bunch of other leads to follow up on (hopefully). If you don't have a lot of leads then by all means go for the in home presentation.

What I said was most often was:

Mr. Client, you sent this into us requesting our help in protecting your home, (hand them the lead piece) and we've had a hard time getting you on the phone. In fact, I have ten other people to see here in (town)... (you have the leads on a clip board). Since I know this was important to you or you wouldn't have sent it in, so I was asked to come out and meet your personally. Now I can't give you the information today so we'll need to set up a time next week that's convenient to you and your (wife, husband).

I have my appointment book, are Mondays or Tuesdays better for you?
When do you both get home after work?

Here's a tip- have an appointment card that says who you are, why you are coming and when.

Second tip: get some post it notes printed up with the "sorry we missed you."
If you've ever seen those, they look like UPS notes and the folks will call when they see it.
If they call the day you are in the field, DO NOT ANSWER, make a beeline for their house since you know someone is home and door knock.

Here are the objections:

Can't you just send me something in the mail?
I don't know my wife's schedule?
I don't remember sending this in.
I was just curious, what are the prices?

Guys, I hope that helps some.

Those should all sound familiar as telephone objections and if you are in mortgage protection you should already have the gentle comebacks ready.

Door knocking can get you a sale or two out of ten leads which is about a half a day's worth of cold calling.

 

[Justin Bilyj]

Guys, I know this is an old tread but in case an agent see's this, I thought I'd give my two cents. I have door knocked mortgage protection leads, but you need to be very smart about it.

First, if you work a very large area door knocking might not work because you'll spend a lot of time and gas driving from house to house. If you have a big area, carry leads that are in the area of your set appointments. You can always door knock on no shows and between appointments.

Second, if your leads are a reasonable distance from each other, drive out to see them on a Saturday or Sunday after church. You'll find many of them are home during the day.

By the way, I never asked to see the person at the time of my contact because you are definitely disrupting their day and you have a bunch of other leads to follow up on (hopefully). If you don't have a lot of leads then by all means go for the in home presentation.

What I said was most often was:

Mr. Client, you sent this into us requesting our help in protecting your home, (hand them the lead piece) and we've had a hard time getting you on the phone. In fact, I have ten other people to see here in (town)... (you have the leads on a clip board). Since I know this was important to you or you wouldn't have sent it in, so I was asked to come out and meet your personally. Now I can't give you the information today so we'll need to set up a time next week that's convenient to you and your (wife, husband).

I have my appointment book, are Mondays or Tuesdays better for you?
When do you both get home after work?

Here's a tip- have an appointment card that says who you are, why you are coming and when.

Second tip: get some post it notes printed up with the "sorry we missed you."
If you've ever seen those, they look like UPS notes and the folks will call when they see it.
If they call the day you are in the field, DO NOT ANSWER, make a beeline for their house since you know someone is home and door knock.

Here are the objections:

Can't you just send me something in the mail?
I don't know my wife's schedule?
I don't remember sending this in.
I was just curious, what are the prices?

Guys, I hope that helps some.

Those should all sound familiar as telephone objections and if you are in mortgage protection you should already have the gentle comebacks ready.

Door knocking can get you a sale or two out of ten leads which is about a half a day's worth of cold calling.

Not a bad post for a beginner forum member, but the OP was looking for a cold door knocking script to go d2d with, not a direct mail door knocking script. But feel free to keep on sharing!