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Bet you didn’t know Tuesday is National Insurance Awareness Day — an annual campaign held every June 28 to remind Americans about the importance of insurance.
Definitely doesn’t get the support or attention that Life Insurance Awareness Month in September does, but hey, any awareness is good awareness, right?
Quick Google search reveals the “Days of the Year” website says “the best way to celebrate the auspicious Insurance Awareness Day is to get in and talk to an insurance agent that can discuss all the various types of insurance that can protect you and your family.”
One agent making an effort to leverage the “holiday” is Ron Sussman, who wrote a commentary for the Courier-Post in New Jersey, which you can check out at this link:
COMMENTARY: Does your insurance fit your life?
My Google search also revealed a piece about it from a website back in 2010 that offered this (shortened by me) list of “ideas” for National Insurance Awareness Day celebrations:
• Offer to shred commercial partner papers and recycle for free in your office
• Sponsor a safe driving course
• Set up a wrecked car outside the agency with a sign, “Are you insured?”
• Have an agency rounding off contest – whoever adds the most policies, gets a paid day off
• Support a local non-profit that you are passionate about and encourage locals to match
• Dress like an insurance agent day – play up the stereotype, the less stylish the better
• Deliver baked goods or branded schwag to VIP commercial insurance partners around town
• Host an insurance agency Olympics competition
• Do a publicity stunt with a partner or town (fire drill) to draw awareness to insurance
• Bake an Insurance Awareness Day cake
• Send out a humorous email blast notifying people of the date
• Spend the entire day volunteering to call attention to the fact that insurance agents don’t just sell
Yeah I know – this is a minute you’ll never get back…
Definitely doesn’t get the support or attention that Life Insurance Awareness Month in September does, but hey, any awareness is good awareness, right?
Quick Google search reveals the “Days of the Year” website says “the best way to celebrate the auspicious Insurance Awareness Day is to get in and talk to an insurance agent that can discuss all the various types of insurance that can protect you and your family.”
One agent making an effort to leverage the “holiday” is Ron Sussman, who wrote a commentary for the Courier-Post in New Jersey, which you can check out at this link:
COMMENTARY: Does your insurance fit your life?
My Google search also revealed a piece about it from a website back in 2010 that offered this (shortened by me) list of “ideas” for National Insurance Awareness Day celebrations:
• Offer to shred commercial partner papers and recycle for free in your office
• Sponsor a safe driving course
• Set up a wrecked car outside the agency with a sign, “Are you insured?”
• Have an agency rounding off contest – whoever adds the most policies, gets a paid day off
• Support a local non-profit that you are passionate about and encourage locals to match
• Dress like an insurance agent day – play up the stereotype, the less stylish the better
• Deliver baked goods or branded schwag to VIP commercial insurance partners around town
• Host an insurance agency Olympics competition
• Do a publicity stunt with a partner or town (fire drill) to draw awareness to insurance
• Bake an Insurance Awareness Day cake
• Send out a humorous email blast notifying people of the date
• Spend the entire day volunteering to call attention to the fact that insurance agents don’t just sell
Yeah I know – this is a minute you’ll never get back…
