Cjordanbazemore
New Member
Hey all!
I am new to P&C and have been brought in to help jumpstart an existing agency and get things moving here! I have helped build up businesses in the past but, they were more in my areas of expertise. Insurance is a new world to me and I wanted to ask, what are good marketing efforts to use that would maximize ROI - We currently buy leads and they are not amazing (this was their practice before I came on board). How do you feel about Adwords, Facebook ads, best way to ramp up a facebook page, Email marketing, direct mailers etc.... What has worked for you and gave you the best ROI at your agency?!? Any help would be appreciated while I am getting my feet wet. I just need to get the phones ringing as much as possible and quickly so I can have more of a marketing budget to work with! Thank you everyone!
I am new to P&C and have been brought in to help jumpstart an existing agency and get things moving here! I have helped build up businesses in the past but, they were more in my areas of expertise. Insurance is a new world to me and I wanted to ask, what are good marketing efforts to use that would maximize ROI - We currently buy leads and they are not amazing (this was their practice before I came on board). How do you feel about Adwords, Facebook ads, best way to ramp up a facebook page, Email marketing, direct mailers etc.... What has worked for you and gave you the best ROI at your agency?!? Any help would be appreciated while I am getting my feet wet. I just need to get the phones ringing as much as possible and quickly so I can have more of a marketing budget to work with! Thank you everyone!