Rehashing Old Leads

May 1, 2007

  1. Insuranceman
    Offline

    Insuranceman Guru

    Posts:
    618
    Likes Received:
    3
    I come across some old health insurance leads 3-4 years old from a agent friend who was going to throw them away. I was woundering if it would be worth my while to contact them? There is over 200 of them.
     
  2. The New Guy
    Offline

    The New Guy Guru

    Posts:
    538
    Likes Received:
    3
    Sounds like a good opportunity to kill a few hours of down time. I was working for a strip center developer, leasing, a while back, and mined over 400 old leads into three deals, $14,000 worth. They were all more than three years old.
     
  3. Crabcake Johnny
    Offline

    Crabcake Johnny Guru

    Posts:
    14,811
    Likes Received:
    19
    State:
    South Carolina
    Absolutely. You should do well with them.
     
  4. Bob_The_Insurance_Guy
    Offline

    Bob_The_Insurance_Guy Guru

    Posts:
    1,908
    Likes Received:
    14
    State:
    Georgia
    As my old proctologist from Jersey says, "It can't hoit!"

    Seriously,

    Rehashing old leads gives you practice, and opportunity. For people who are not ready, it's practice for you connecting/reconnecting with them, and reminding them who you are and what you do. For those who are ready, perhaps the first time they were called, they were in a different station in life, and could not commit. It gives you the opportunity to make a sale with someone who is a warm lead, and not a cold one.

    It's like free money.
     
  5. djs
    Offline

    djs Super Moderator Moderator

    Posts:
    6,676
    Likes Received:
    78
    State:
    California
    If they are private individual leads, watch the do not call list. The good thing is, these leads probably aren't being resold any more :)

    Dan
     
    djs, May 1, 2007
    #5
  6. Frank Stastny
    Offline

    Frank Stastny Guru

    Posts:
    7,069
    Likes Received:
    23
    State:
    Florida
    I have a database full of "old" leads. I sell insurance to people I received leads on in the past all the time. I have always recycled my leads. A "lead" is really nothing more than a name, address, phone number and maybe a date of birth as far as I'm concerned.

    They are not practice for me, they are sales.
     
  7. Bob_The_Insurance_Guy
    Offline

    Bob_The_Insurance_Guy Guru

    Posts:
    1,908
    Likes Received:
    14
    State:
    Georgia
    Good point. I agree.
     
  8. NHB_MMA
    Offline

    NHB_MMA Guru

    Posts:
    475
    Likes Received:
    0
    It can't hurt. There's no way it's not worth something to you if you actually go through all 400 of them.
     
    NHB_MMA, May 5, 2007
    #8
  9. briko3
    Offline

    briko3 Guru

    Posts:
    1,884
    Likes Received:
    3
    State:
    South Carolina
    I actually agree with spam for once!!!
     
    briko3, May 10, 2011
    #9
  10. JRoot
    Offline

    JRoot Guru

    Posts:
    739
    Likes Received:
    147
    State:
    Texas
    Next wave, you're only 4 years late to this thread - but you have valid points. Only thing is you have 90 days from the request date of an internet lead to call them.

    Also, going through your old leads (that you spoke with, but just weren't ready or already purchased) from over a year ago can be a gold mine if they remember you.
     
    JRoot, May 10, 2011
    #10
Loading...