Selling Life Insurance Using Direct Mail.

[WinoBlues]

Has anyone tried a mailer for term type of insurance( besides mortgage mailers)?

Ages 40 to 50 income above 50k

I have gotten some calls putting them in client mailings. Same with FE type pieces.

 

[WiseFS]

It seems like when it comes to life mailers, most people have success going the FE route. I'm curious if anyone targets middle aged people with their life mailers?

 

[ChicagoProducer]

THey have like 10,000 videos. I'm just picking a couple of them.


They make tons of new videos every week.


On a side note, Nick has really big muscles!

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Mark, do you handle your DM capmpaigns in house (design, printing, postage, tracking, etc) or do you use a vendor (such as MainStreet PowerMail)...?

I'm researching doing it all myself, for complete control, including obtaining the BRM Permit and everything. But, it seems I can't get less than the $.44 postage rate for firstclass mail.

Any thoughts?

Thanks

 

[Mark]

_______________________________________________________

Mark, do you handle your DM capmpaigns in house (design, printing, postage, tracking, etc) or do you use a vendor (such as MainStreet PowerMail)...?

I'm researching doing it all myself, for complete control, including obtaining the BRM Permit and everything. But, it seems I can't get less than the $.44 postage rate for firstclass mail.

Any thoughts?

Thanks

Welcome Insurance Agents-Direct Mail Lead Program

This is who my agents use as a mail house.

I make my own postcards. I use clubflyers.com after I make them on Adobe. All of my mail goes out 1st class...Yes I'm old fashion. I always use postcards, never letters.

You can always get ideas from website like postcardmania or other websites.

I've notice that the classic $255 is all the govt will give you card works the best...

On avg people are getting between 1/2 % to 1 1/2%.

If you use a targeted list you can do better.

Most of the time, the mailing house will try and help you pick the right card. They want you to use them again.

 

[Cofie]

How much of a difference does the piece make? I a generic post card talking about Social Security better than creating a letter addressing FE issues?