Senior Leads, All States, Need You!!!

Discussion in 'Senior Insurance Forum' started by autofanatic, Aug 10, 2017.

  1. autofanatic
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    autofanatic Well-Known Member

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    Hello Agents,

    From 21 August through 22 September I will have senior leads, and no place to send them.

    I need agents who want these leads... free... nada... no charge. All leads are exclusive and include full contact information.

    I produce MedSupp, MA, PDP, FE, LTC and dental at about 25 per day (M-F).

    If you can help me out by working my leads - that are otherwise going to fall on the ground - shoot me a PM with your info so I know what leads to send your way:

    - Name, email, phone
    - Senior insurance products you sell
    - State(s) you're licensed in
    - Carriers you're contracted to write for

    Thanks!
    David
     
    Last edited: Aug 10, 2017
  2. Chazm
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    Chazm Well-Known Member

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    Why would you have these leads? And why only for a month?
    Nothing is free. Are you wanting people to contract under you?
    What do you consider a lead?

    Please don't PM. You can respond here
     
  3. agentjhc
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    agentjhc Well-Known Member

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    Good question.....Anyone.....anyone.......
     
  4. safeandsound
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    safeandsound Member

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    Ok, I'm game, let me know your terms.
     
  5. autofanatic
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    autofanatic Well-Known Member

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    Thanks for the question.

    I'm an online marketer. Since 2012 I have run a website that pulls in tons of targeted search traffic for senior insurance in all states, counties and cities.

    This year my website will have 330,000 senior visitors. That does not sound like a lot of traffic, but it's all organic, not paid, and over 90% of my traffic is direct to specific insurance information (e.g., Humana Gold Plus H5619-016 in San Diego County).

    I have never tried generating leads because income has been terrific from ad clicks. In the past few years I've had several large insurance agencies with huge online sites approach me about selling leads. I have resisted because I hate what it does to seniors. They sell the leads to multiple parties and the seniors are bombarded with calls, emails and junk mail.

    On the last lead gen pitch to me it was pointed out that the ads on my site are all going to landing pages doing exactly what I despise. So why not generate leads myself?

    Back to my original statement... Because I hate what it does to seniors.

    Then it came to me, "Why not figure out a better way?"

    My goal going forward is to match seniors with agents by knowing what a senior wants and what an agent is contracted to write. By matching the two, it's a win-win, at least in my mind.

    I'm giving away the leads because I have no idea if this experiment is going to work. If it does, I have no clue how hard it will hit my advertising revenue (if at all). I offered free leads for a month because it will take me that long to get a basic understanding.

    Now this thread smacks of commercial intent, which wasn't my intention at all. I simply want to give away leads I produce while I figure out if I can better serve seniors.

    Thanks,
    David
     
  6. somarco
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    somarco Well-Known Member

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    Searches are looking for a specific product?

    PDP? MA? Medigap? Dental?

    Guess I missed something in the translation.
     
  7. NuUzr
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    NuUzr Well-Known Member

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    People are buying into this?
     
  8. DS4
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    DS4 Well-Known Member

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    How much do these free leads cost?
     
  9. autofanatic
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    autofanatic Well-Known Member

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    My search traffic comes from a wide range of long tail searches. It can be anything as specific as a carrier's plan name in a specific county to as generic as "Medigap Plan F for Florida".

    However, the result is that a senior lands on a page and click on a link that generates a lead form. Because I record the exact plan the senior was looking at I know what they are interested in. It's not generic.

    ----------

    Evidently I don't understand the meaning of the word "free" if you're asking me that question.
     
  10. jacobtn
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    jacobtn Well-Known Member

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    I'll try some when you are ready to pass them out.
     
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