State Farm Sure Packs 'Em Dense

Aug 2, 2019

  1. tikibarrister
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    tikibarrister Expert

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    State:
    Oregon
    One day I was driving home and noticed a State Farm agency. It dawned on me that it wasn't the first one I'd seen on that relatively short drive. I receive mailers from at least two different SF agencies each month, every month.

    Out of curiosity, I looked to see how many agents are in my current city, Portland, Oregon.

    In a city of 149 square miles there are...49 State Farm agencies! That's one every 3 square miles. For a middle-sized city of 600K residents.

    And among the three major suburbs, there's another 25.

    All selling the same products and all competing with each other for customers.
     
  2. Life Hawk
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    Life Hawk Guru

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    State:
    Illinois
    What sets you apart from them?
     
  3. Markthebroker
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    Markthebroker Guru

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    State:
    California
    No kidding. Check out San Ramone, Ca. Take note of the scale in the bottom left of the page. None of these offices are more than 1 mile from eachother.

    upload_2019-8-2_18-17-57.png
     
  4. DHK
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    DHK Guru

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    State:
    California
    I've got 6 Farmers agent offices within walking distance of my house.
     
    DHK, Aug 2, 2019
    #4
  5. Allen Trent
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    Allen Trent Guru

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    Might be why they are #1 nationally in market share. Who knows.
     
  6. insurlegend
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    insurlegend Expert

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    State:
    Colorado
    If you had to guess, what do you think it takes for an agent to get the upper hand in these markets? Buy more internet leads or market hard to businesses for referrals? Just curious
     
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