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Some agents treat people as customers, others treat people as clients. A customer is transactional and temporary. A client is a valued long lasting relationship that most often involves multiple sales over many years. A client is also much more likely to give multiple referrals over the years.
Wino treats people as clients... and is wildly successful doing so.
I agree, Term is inventory for future sales. All kinds too, not just conversions.
Wino treats people as clients... and is wildly successful doing so.
I agree, Term is inventory for future sales. All kinds too, not just conversions.