To be a successful marketer, you need to know what works, what doesn't. It also helps to know who is reading your email and when they are reading it.
For several months I have used Read Notify to track solicitations, follow up and other important email sent to clients & prospects.
Read Notify can track all your outgoing email or you can choose which ones you need to track. Read Notify will send you an instant message letting you know that your email is being read right now. You can also log in to track email sent and see which ones have bounced, which ones have been opened, and how many times the email has been opened.
Read Notify allows me to sort out the tire kickers from those who are serious. When someone requests information and I notice 5 days later the email is still unopened I follow up with a phone call. "Did you get my email?"
"Yes, I did, just haven't made a decision yet".
"Was the proposal in line with your expectations?"
"Well the price is a little high but you are in the running"
"Really? According to my reports the email has not even been opened".
BUSTED!
Even more helpful is receiving immediate notification that someone is reading my mail. I will call them up as soon as my notification is in hand and often they will say they were just reading my mail. I feign surprise and proceed to ask them what questions they have and immediately move to cement the deal.
Can't tell you how many deals I close and more importantly, how many folks I no longer waste time with because of Read Notify.
For several months I have used Read Notify to track solicitations, follow up and other important email sent to clients & prospects.
Read Notify can track all your outgoing email or you can choose which ones you need to track. Read Notify will send you an instant message letting you know that your email is being read right now. You can also log in to track email sent and see which ones have bounced, which ones have been opened, and how many times the email has been opened.
Read Notify allows me to sort out the tire kickers from those who are serious. When someone requests information and I notice 5 days later the email is still unopened I follow up with a phone call. "Did you get my email?"
"Yes, I did, just haven't made a decision yet".
"Was the proposal in line with your expectations?"
"Well the price is a little high but you are in the running"
"Really? According to my reports the email has not even been opened".
BUSTED!
Even more helpful is receiving immediate notification that someone is reading my mail. I will call them up as soon as my notification is in hand and often they will say they were just reading my mail. I feign surprise and proceed to ask them what questions they have and immediately move to cement the deal.
Can't tell you how many deals I close and more importantly, how many folks I no longer waste time with because of Read Notify.