Term Life NEWS


Haven Life undergoes strategic overhaul that streamlines its term life buying experience

The two-year-old life insurance startup backed by MassMutual has launched an improved buying experience that prioritizes delivering real rates over quotes and features a friendlier application process with half the questions.

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Recent Term Life Insurance News

Pacific Life takeover of former Genworth Lynchburg life operation helps stabilize the term market

Brokers Alliance has partnered with Pacific Life to help producers reach the broad market with the highly efficient and profitable platform.

Ladder launches digital life insurance platform in California; Haven Life term product now available...

A couple of the online-only life insurance startups Insurance Forums featured back in November made news this week, with one company officially launching in...

New term market entrants target younger consumers with easy online applications and no exams

A new wave of insuretech startups is converging on the term life insurance market, looking to woo uninsured and underinsured millennials with quick, simple...

Lincoln Financial, iPipeline combine to launch fully electronic ‘next generation’ term life product

EXTON, Pa. – Lincoln Financial Group and iPipeline on June 6 announced the launch of a new fully electronic term life insurance product –...

Milestone development: Prudential and ÆQUALIS join to make life insurance available to people living...

HIV, which causes AIDS, still has no cure. But with the right treatment, the virus can be prevented from developing into AIDS, improving both...

Busting the myth that Millennials don’t need life insurance

The Millennial generation, typically defined as persons born between 1981 and 2000, is the largest living generation in American society. They represent over $200...

Primerica touts growth in advance of its biennial convention in Atlanta

An estimated 40,000 attendees are expected to converge on the Georgia Dome and Georgia World Congress Center in Atlanta next week when Primerica hosts...

8 in 10 of consumers still overestimate cost of term life; Millennials by 213%

ARLINGTON, Va., and WINDSOR, Conn. — Cost is the reason most Americans give for not owning life insurance, according to the 2015 Insurance Barometer...

Harnessing the power of digital marketing: Using non-traditional tools to sell a traditional product

If you’ve followed my earlier articles on this site, you may find this one a bit different. Typically, I present the perspectives of two...

Coffee drinkers pay more for life insurance, study finds

Bad news coffee drinkers. Despite some findings that coffee does not affect health adversely, a new survey of 1,000 coffee drinkers and non-coffee drinkers...

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