Integrity Marketing Group Acquires McNerney Management Group

Integrity Marketing Group, LLC, the nation’s largest independent distributor of life and health insurance products, recently announced it has completed the acquisition of McNerney Management Group (MMG).

As part of the acquisition, MMG’s four equity owners, Dan McNerney, David McNerney, Bobby Richardson and JoAnn Wray will become owners and partners at Integrity. Financial terms of the deal were not disclosed.

McNerney Management Group, headquartered in Columbia, Mo., provides life and health insurance to the senior market through two distribution divisions. Senior Marketing Specialists is MMG’s independent agent brokerage division supporting about 10,000 agents and is one of the largest Insurance Marketing Organizations (IMOs) in the country. Senior Benefit Services is MMG’s career agent group.

Combined, the two MMG divisions expect to produce over $180 million of annualized paid premium in 2020 while serving 82,000 Americans annually.

JoAnn Wray, President of Senior Marketing Specialists, and David McNerney, President of Senior Benefit Services, will continue to lead their organizations and become Managing Partners of Integrity. Dan McNerney, Bobby Richardson, JoAnn Wray and David McNerney will all join Integrity’s Board of Partners and leadership team.

“The growth and the leadership Integrity has demonstrated is beyond description,” said Dan McNerney, founder & retired CEO of MMG. “During these uncertain times, we’ve realized that if you’re not part of something substantial, it’s easy to become outdated. We saw the resources and relationships Integrity offers and knew it was the perfect time to become an Integrity partner. The most important part of our business is serving our clients and we look forward to delivering on that mission as part of the Integrity family.”

“The McNerney Management Group team and its divisions are all about treating people well, from their agents, brokers and employees to the seniors they serve nationwide, and they have become one of the market leaders by leading the right way,” said Bryan W. Adams, Co-Founder and CEO of Integrity. “Forward-thinking owners like Dan, JoAnn, David and Bobby recognize that an Integrity partnership connects them to prominent industry names while accelerating growth and diversifying their business. We are honored to embark on this partnership as we bring life and health insurance products to even more Americans.”

Dallas-based Integrity offers all partners participation in its Employee Ownership Plan, which provides meaningful company ownership to employees. MMG’s over 100 employees will be eligible to participate in the Integrity Employee Ownership Plan and be able to access Integrity’s other industry-leading benefits. MMG will also have access to Integrity’s exceptional platform of resources and infrastructure that help streamline business functions.

“We are now able to offer company ownership to every member of our team, which we never could have done on our own,” said JoAnn Wray, President of Senior Marketing Specialists and Co-Owner at MMG. “We want to keep growing, investing in our people and impacting this industry. We’ve watched the remarkable success of Integrity and we couldn’t be more honored to be a part of this organization.”

“A partnership with Integrity allows us to spend our time where we want to spend it: growing our company,” said David McNerney, President of Senior Benefit Services and Co-Owner of MMG. “We can tap into Integrity’s own advertising agency, ThomasARTS, for digital marketing, agent recruiting and consumer leads help. Extensive IT, HR and compliance resources are at our fingertips through the Integrity shared services that can help drive results for both our agents and our staff.”

“One of the most exciting aspects for McNerney Management Group is openly collaborating with the iconic network of other Integrity partners,” said Bobby Richardson, retired Co-Owner of MMG. “Now we have the chance to put our leaders in front of some of the most experienced minds in the insurance industry. Working with this group will help us take a quantum leap forward in sales and service.”

“The Integrity team continues to grow, bringing together the ‘who’s who’ in the industry,” said Steve Young, Chairman of the Board of Integrity. “McNerney Management Group and its leadership are well-known in the industry and its team shares our focus on serving more Americans and their families while taking care of our team members. We know Dan and his entire team will be a huge asset to the Integrity family.”

“Dan, JoAnn, David and Bobby are some of the best people in the insurance business and have been dear friends of all of us here at Integrity for many years. Being able to now call them partners makes this one of the greatest days of my career,” added Mike White, CEO of AIMC and Managing Partner of Integrity. “There is no telling what we’re going to be able to accomplish together!”

Integrity’s almost 1,000 employees work with over 270,000 independent agents who service over 5 million clients annually. In 2020, Integrity expects to help insurance carriers place almost $3 billion in new insurance premiums.

For more information about Integrity’s acquisition of MMG and its divisions, view a video at www.integritymarketing.com/MMG.

10 COMMENTS

  1. Oh Wow didn't they just take over another FMO recently

    I don't know anything about Integrity Marketing Only that sometimes changes like this can have negative effects cutting costs and such

    I use SMS and one of my fav FMO's I hope it does not go south now

  2. vic120

    Oh Wow didn't they just take over another FMO recently

    I don't know anything about Integrity Marketing Only that sometimes changes like this can have negative effects cutting costs and such

    I use SMS and one of my fav FMO's I hope it does not go south now

    IMG is supposedly going to add to their Agent contracts that an agent contracted with one IMG FMO can't replace any business if written by another IMG FMO.

  3. myinsurebiz

    IMG is supposedly going to add to their Agent contracts that an agent contracted with one IMG FMO can't replace any business if written by another IMG FMO.

    So you mean if I have a client with Mutual that has a high increase I can sell them a new med supp with lower premium??

    How could they do or enforce that?

  4. vic120

    So you mean if I have a client with Mutual that has a high increase I can sell them a new med supp with lower premium??

    How could they do or enforce that?

    They can do it because the agent contracts are "terminate at will" . Your contract may not be with germ but with the company so you think you are safe. However, with the clout they have they can insist that companies terminate your contract at their request…Agent's need to realize there is no long time Security when it comes to contracts.

  5. myinsurebiz

    IMG is supposedly going to add to their Agent contracts that an agent contracted with one IMG FMO can't replace any business if written by another IMG FMO.

    Has there been any further info on this? How would the agent know what FMO the agent who wrote the existing business was contracted with?

  6. myinsurebiz

    IMG is supposedly going to add to their Agent contracts that an agent contracted with one IMG FMO can't replace any business if written by another IMG FMO.

    I feel like they are opening themselves up to some lawsuits from agents with that kind of crap.
    I for one wouldn't stand for it, If I found out that my FMO was part of IMG I would move my contract because of it.

    Do you know what FMOs fall under their umbrella? Or a way to find out which ones do?

  7. axeman462

    I feel like they are opening themselves up to some lawsuits from agents with that kind of crap.
    I for one wouldn't stand for it, If I found out that my FMO was part of IMG I would move my contract because of it.

    Do you know what FMOs fall under their umbrella? Or a way to find out which ones do?

    Here are a few that I can think of that aren't under their umbrella…..yet. (Some would probably never do it, some might, I suppose.)

    Amerilife
    Senior Market Sales
    Ritter
    Ideal Concepts (AIO)
    Precision Senior Marketing
    Todd King
    Jack Schroeder and Associates (JSA)
    Stevens-Matthews
    Messer
    Western Marketing
    Equita
    Fexcontracting
    360
    Gordon Marketing

    I'm sure that there are many I'm not thinking of.

  8. Besides the list of managing partners, I can't find a list anywhere of which FMOs they now own. but here are a few of the organizations under their umbrella based on who the managing partners are:

    AIMC
    Agent Pipeline
    American Independent Marketing
    Eldercare
    Premier Senior Marketing
    Senior Marketing Specialists (Columbia, Missouri–not to be confused with Senior Market Sales out of Nebraska)
    Neishloss & Fleming
    Scott Riddle Agency
    American Benefit LLC
    Multistate Insurance
    Agent Force
    Heartland
    Equis Financial
    Western Penn Marketing
    GoldenCare USA
    Cornerstone Senior Marketing
    Agent Service Connection
    Tidewater Management Group
    NEAT Management Group
    Senior Select Insurance Group
    Savers Management Group (Savers Marketing)
    Emrick Insurance Marketing Group
    American Senior Benefits
    Pinnacle Benefits Group
    Drennan Insurance Marketing
    Medicare Advantage Specialists
    Family First Life
    Your Insurance Group (YIG)
    North American Senior Benefits (NASB)
    Senior Solutions
    Palmetto Senior Benefits
    LifeSmart Senior Services
    The Brokerage Resource
    The Alliance (NAA)
    New Horizons Insurance Marketing
    ASB Financial
    Southern Insurance Group

    The hits seem to keep on coming every few weeks. News – Integrity Marketing Group

    Keep in mind that even if you don't have a contract with any of these, some of the larger ones, like AIMC and Agent Pipeline are the upline for a great many smaller organizations. I don't know if it is still that way, but AIMC used to be the exclusive marketer for some smaller Med Supp companies.

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