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Interesting article from CNBC. Recent studies show that workers age 40-50 fear the financial effects of a critical illness more than they fear dying.
The article concentrates more on critical illness. But this concern among this age group could be a good LTCI prospecting tool. Or at least something to keep in mind when speaking to this age group. Show them how much cheaper it is to buy at age 45 vs age 65.
Worse than death: Critical illness money fears
The article concentrates more on critical illness. But this concern among this age group could be a good LTCI prospecting tool. Or at least something to keep in mind when speaking to this age group. Show them how much cheaper it is to buy at age 45 vs age 65.
Worse than death: Critical illness money fears