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Just found this article on sales opportunities in the FE market. According to a recent survey conducted by LIMRA, there was a 23 percent increase in the amount of final expense (FE) policies sold in 2011. Though I found the tone a bit too jovial, considering that it is discussing cremation which is a somber topic, I think it had some good points.
Cremation: The new final-expense conversation starter | LifeHealthPro
Cremation: The new final-expense conversation starter | LifeHealthPro