No, I meant product allocation... as in financial products.
Your questions show that you do not understand how to properly position the product. It is more than just a normal LTCI sale, especially for someone that old with a large amount of assets.
As I suspected, you dont understand the product. Thats ok, consumers do!
And the correct answer to my first question, is that they have no clue how much they will pay in premiums over their lifetime. You have said yourself you dont sell short pay policies. And no way those rates are staying level.
The life insurance option is exactly that, an option. Many consumers prefer it because its not a 1 trick pony. But imo, it is going to take over the LTCI industry. Life agents are already insuring people in their 40s (for LTCI) on a regular basis. That will hurt traditional LTCI sales over the next decade big time.
So what would you recommend for this couple?
Are you going to just speak in generalities or will you get into specifics?
You won't speak in specifics because you know it doesn't make sense for this couple to own a hybrid.
57-years old is NOT old. The average long-term care insurance policy is purchased at age 59. You said that hybrids are better. If a hybrid is not better for a typical buyer of long-term care insurance, then just admit and stop your charade.
Or, provide some details:
How much premium will your solution be?
How much death benefit will they get?
How much in long-term care benefit will they get?
Will the policy have a chronic illness rider or a 7702(b) rider?
P.S. Hybrids ARE a one-trick pony. In the end they will only do one thing for the policyholder. Hybrids are like Swiss army knives. They do a lot of things but they don't do any of them very well.
Hybrid Policies Have Pitfalls No One is Talking About
Last edited: