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Travis is correct on this.
Marketing money is not compensation because it is not "reactive", meaning it isn't an offer of $XX per app payable after the fact.
These dollars are paid out to agents and agencies following submission and review of a business plan. Most organizations will consider prior production and market conditions in addition to the details in the plan before determining an appropriate investment amount.
Bill, please continue the story here. Do the agents just get a lump sum that they can do whatever they want with it or does it have to be accounted for, not only by the FMO, but by the agent as well?
That's exactly what I was looking for! This gives anyone on here a bit more perspective on what has to be done to get those marketing dollars.
When Todd gave me 50k I have to give him a kidney.. when I didn't meet the sales expectations, he kept it.