Hispanic community provides opportunity for life insurance agents

[Insurance Forums Staff]

Insurance Forums Staff submitted a new article

Hispanic community provides opportunity for life insurance agents

In honor of Hispanic Heritage Month, LIMRA is sharing 15 facts about Hispanic consumers and life insurance.

Continue reading the Original Article.

 

[goillini52]

Insurance Forums Staff submitted a new article

Hispanic community provides opportunity for life insurance agents

Continue reading the Original Article.

No hablo Espanol.

 

[WinoBlues]

No hablo Espanol.

Most speak English.

 

[goillini52]

Most speak English.

I've run into a few lately that had their kids translate. I guess I could use Google Translate on my phone, but it's not 100% accurate.

Apptical can do most languages.

 

[WinoBlues]

I've run into a few lately that had their kids translate. I guess I could use Google Translate on my phone, but it's not 100% accurate.

Apptical can do most languages.

Being in Texas, especially if Southern Texas, like California I would guess you would find more Spanish only people. However, overall more families are like mine, I think. My grandparents came to California from Michoacan Mexico in about 1917. The first generation American was bilingual, but the younger ones started losing some Spanish. English became the primary language. Second generation, my cousins and I, maybe 20-30% are bilingual, our kids, third generation very few are bilingual and those cousins own a ranch in Mexico. Forth generation almost as many will speak whatever they learn in school. In my case the two older grandchildren only speak English. The two younger ones, one is in bilingual classes, her mother is first generation. The other I am confident will be bilingual as well.

So while still Hispanics my guess is most speak English to some degree if not primary. I can get by on a Spanish appointment but there is usually an English speaker there and the Spanish speaker usually understands English they are just not confident in their usage.

The key to the Hispanic market is the culture over the language. Family is a big deal. Trust is a big deal. Language may get you a sale. Selling a policy is caveman easy. Converting customers to referring clients is where the Hispanic clients value rise.

IMohsoHO

 

[WinoBlues]

Being in Texas, especially if Southern Texas, like California I would guess you would find more Spanish only people. However, overall more families are like mine, I think. My grandparents came to California from Michoacan Mexico in about 1917. The first generation American was bilingual, but the younger ones started losing some Spanish. English became the primary language. Second generation, my cousins and I, maybe 20-30% are bilingual, our kids, third generation very few are bilingual and those cousins own a ranch in Mexico. Forth generation almost as many will speak whatever they learn in school. In my case the two older grandchildren only speak English. The two younger ones, one is in bilingual classes, her mother is first generation. The other I am confident will be bilingual as well.

So while still Hispanics my guess is most speak English to some degree if not primary. I can get by on a Spanish appointment but there is usually an English speaker there and the Spanish speaker usually understands English they are just not confident in their usage.

The key to the Hispanic market is the culture over the language. Family is a big deal. Trust is a big deal. Language may get you a sale. Selling a policy is caveman easy. Converting customers to referring clients is where the Hispanic clients value rise.

IMohsoHO

Edit: oops, not Texas. Got you mixed up with @shonceman .

 

[shonceman]

Edit: oops, not Texas. Got you mixed up with @shonceman .

Wow! That’s a big mix up! I wonder which one of us should feel insulted!

You’re right though. I’m told that my grandmother, who died when I was 5, spoke fluent Spanish. Unfortunately, she didn’t pass it to my mom, so I learned Spanish in high school. Even here in Texas, the majority of my Hispanic clients were born in the USA, and English is their primary language. I have a handful of clients who only speak Spanish, but I’ve rarely needed to do a presentation entirely in Spanish. I’m not fluent, so I’m always glad when there’s an English speaking family member close by to help me.

 

[goillini52]

Wow! That’s a big mix up! I wonder which one of us should feel insulted!

Probably you should feel insulted, because Illinois sucks(because of Chicago)!!!

 

[Life Hawk]

Probably you should feel insulted, because Illinois sucks(because of Chicago)!!!

But we have such a big, I mean really big, lovable governor who is looking out for our best interest.

Just the other day he just gave me one of his own toilets and asked for nothing in return.

 

[goillini52]

But we have such a big, I mean really big, lovable governor who is looking out for our best interest.

Just the other day he just gave me one of his own toilets and asked for nothing in return.

I see these yard signs everywhere.