This is a great market if you can find some folks needing it.ILIT would help avoid the estate tax all together, but doubtful anyone buying small face non-citizen policies wants to have the added legal costs to create & annually gift the premiums to the ILIT so the ILIT trustee can pay it.
Russians in Brooklyn buy apartments for their kids. They own the property (1m+ on average) so if they die, the kids need to figure out how to come up with 400k not to sell the apartment (because they don't want mom/dad's assets coming under US taxation either).
I have a nice chain of the people in this situation.