Is Medicare Supplement Sales Seasonal?

So what do agents do that are in urban areas? Not write any business?



There may be less of a subsidy, but MA plans aren't going away totally. Too much political backlash! Seniors vote like mad...



Not all marketing is created equal. Many people conclude that various marketing methods "don't work", when the reality is that their marketing is stinky! (not saying this is the case with yours)



For one thing, many of our seniors here in FL are part-time residents and go north for the summer. That's a huge difference. Trying to market to them in the summer months is an exercise in futility - they're not here!



Not sure there's anything to doubt. I started it with no pre-conceived notions - the results, as they say, "are what they are".



I think you may be (well not you, but results!) atypical. If you've got the luxury of a big, mature book such as you do, it's a lot easier. Not all of us have that advantage however, and are starting from a different, more competitive place.

In terms of measuring your marketing, there is nothing more critical to success. Without it, there is no way to test, measure, adjust...and improve it!

PS-I love YIO. I'm a big fan!

Thanks for the kind words about YIO.

This really isn't the best place, because one has to type as opposed to speaking, to really discuss this subject. It is too involved and there are too many variables.

I look forward to being able to talk to you over the phone about this as opposed to just typing.
 
Selling supps is the exact same... no matter where you are.

We all have snow/sun birds to deal with. We all have the prefered type of plan desired in metro vs. rural areas.

Bottom line... a supp is a supp and a person is a person.
 
and a huge squeeze of orange.

You just had to mention orange and the next think ya know there's a heated battle going on with these people from the Sun-Shine-State vs. the Show-Me-State.

He's a man on a mission
Wild as a ricochet
Picture if you can when the Everglades ran
From the Gulf Coast to Biscayne Bay

He's gonna give it back to the gators
Lock the tourists up in theme parks and zoos
He says join me for lunch at the reptile's brunch
Where the barometer soup is you

He's crazy and dangerous
But who else can you trust
He's the outlaw in all of us
The environmental terrorist

You can mess with that mouse in Orlando
Jilt a tourist in St. Augustine
You can shoplift all day at Blockbuster
But you can't steal the Orange Bowl Queen
No you can't steal the Orange Bowl Queen​

I'm staying out of this one! :cool:
 
You just had to mention orange and the next think ya know there's a heated battle going on with these people from the Sun-Shine-State vs. the Show-Me-State.

I don't think there is a "battle". I don't believe that he does either.

He looks at it with his head cocked to the left, I look at it with my head cocked to the right.

No that is NOT a political statement. Just a different way of looking at it.

There is more than one way to do everything. It's just that my way is the right way. :D:D:D:D:D
 
I completely agree with Moonlight.
You must learn your areas and market appropriately.
Even though I am a newbie to insurance, I've been a Business Analyst for over 16 years which has been extremely helpful in identifying ones needs and offering various solutions to address them.

Currently I am a captive agent (looking to change that ASAP and started by contacting Ritter to become appointed as quickly as possible) and my current manager has always believed in calling as a main solution. I quickly realized the area I was "calling" were T65 that were still working, so the requested call time of 8 am - 5 pm M-F was disastrous. Taking the initiative to see when people would be home was based on door knocking various time during the day and had a 10 fold increase after 5 pm as most were coming home from work.

Second, I was taught (incorrectly) that Med Supps are the best product. The best product is the one that fits your clients needs, which will be based on the area you are targeting. 60% of my prospective clients can only afford an MA plan, so I am losing them as clients as I have no MA product to sell them (another reason why I looking to become an independent agent).

The posts I have read here have been nothing but helpful and I am sure if you take the time to digest all of it, nothing terrible will come from it...

All the best to your future successes in life and your insurance career.
 
I completely agree with Moonlight.

You must learn your areas and market appropriately.

Second, I was taught (incorrectly) that Med Supps are the best product. The best product is the one that fits your clients needs, which will be based on the area you are targeting.

GREAT POST!!! Welcome to the Senior Insurance Form.

You may be a newbie, but, you're understanding of the Florida market is spot on... For over 15 years I've sold MediPlans in FL. Anyone who can't recognize FL's diverse market is obviously outside of Florida. And why walk away from 60% of your potential market?

Florida is seasonal and the market is very diverse.

I completely agree with Moonlight & maleman! :cool:

NOTE: I have never looked at YIO and as a "tool" it may be the best thing since sliced bread. My post above has nothing to do with Frank, nor his YIO "FREE" services. :GEEK:
 
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