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If someone wanted to do this setup, they certainly could. Many states allow there to be a minority partner of an agency who is not licensed. Its done all the time.
Also, agents can pay marketing costs. They can also lease out office space, etc. While the agreement cant be specifically 50% of sales. It can be based off of other factors, such as number of leads generated.
OP. This would not make sense for most P&C agencies doing home/auto/etc. It could possibly make sense for a life or annuity agent working the middle or upper income markets. 50% might be a bit too much. But you are not far off assuming you could get even 4 figure views per day.
The issue is converting views for "watch out for this" into actual leads and then into actual clients. That is a long process.
Targeted videos for people farther into the buying process would likely convert more vs. generic videos. But that takes a lot more time on the agents part to provide content to you.
Also, agents can pay marketing costs. They can also lease out office space, etc. While the agreement cant be specifically 50% of sales. It can be based off of other factors, such as number of leads generated.
OP. This would not make sense for most P&C agencies doing home/auto/etc. It could possibly make sense for a life or annuity agent working the middle or upper income markets. 50% might be a bit too much. But you are not far off assuming you could get even 4 figure views per day.
The issue is converting views for "watch out for this" into actual leads and then into actual clients. That is a long process.
Targeted videos for people farther into the buying process would likely convert more vs. generic videos. But that takes a lot more time on the agents part to provide content to you.