ROI calculator...

Does anyone know of a simple ROI calculator (excel sheet) that can calculate ROI using differing commission inputs? Thanks in advance.
Don't run your business based on ROI.

Run your business on profit.

Two guys get into sales. One week one of them door knocks all week, and closes 4 sales. The other guy spends $600 on DM leads and closes 8 sales.

Who had the better ROI, and who made the most profit?
 
I understand your thinking, but isn't it somewhat of the same animal.
No it's not even close.

ROI is a gimmick that IMOs and lead vendors use to sell you leads.

The only thing that matters is profit.

How do you make the most profit.

If someone looked at my books they'd think my ROI was terrible. But because the quality of my lead is so good, my output per agent is astronomical. This multiplies my profit much more than worrying about my ROI.
 
No it's not even close.

ROI is a gimmick that IMOs and lead vendors use to sell you leads.

The only thing that matters is profit.

How do you make the most profit.

If someone looked at my books they'd think my ROI was terrible. But because the quality of my lead is so good, my output per agent is astronomical. This multiplies my profit much more than worrying about my ROI.

I dont think you understand what ROI is. You contradict yourself.

ROI is a measure of Profit. So if your Profit is being multiplied greatly, then your ROI would increase along with it.
 
I understand your thinking, but isn't it somewhat of the same animal.

I dont, and yes it kinda is.

----

ROI is a measure of Profit. It is how much Profit you make on the money you invest into your business.

For every $100 you invest, how much Gross Profit do you make from that?
If the answer is $500, then your ROI is 500%.
No gimmick, just basic math.

Im not aware of a spreadsheet like what you're asking about. It probably wouldn't be too difficult to make though.
 
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Make sure to factor in ROI on your time.

Example: buy a ton of $.15 aged leads vs. live transfers at $40. You only have to sell a few policies out of aged leads to have a very high ROI..but it took you weeks to dial, qualify and sell. Or, buy live transfers and have a much lower ROI that is more scalable.

At the end of the day, ROI really is irrelevant unless you are in the red. Focus on bottom line profit in the fewest hours it takes to do it (value your time vs. ROI). You can't pay your bills with ROI, you pay them with revenue.
 
I dont, and yes it kinda is.

----

ROI is a measure of Profit. It is how much Profit you make on the money you invest into your business.

For every $100 you invest, how much Gross Profit do you make from that?
If the answer is $500, then your ROI is 500%.
No gimmick, just basic math.

Im not aware of a spreadsheet like what you're asking about. It probably wouldn't be too difficult to make though.
Make sure to factor in ROI on your time.

Example: buy a ton of $.15 aged leads vs. live transfers at $40. You only have to sell a few policies out of aged leads to have a very high ROI..but it took you weeks to dial, qualify and sell. Or, buy live transfers and have a much lower ROI that is more scalable.

At the end of the day, ROI really is irrelevant unless you are in the red. Focus on bottom line profit in the fewest hours it takes to do it (value your time vs. ROI). You can't pay your bills with ROI, you pay them with revenue.

Hmm... thanks for all your input, but let me try another way...

I'm a cold door knocker, that's my back ground, so I ordered some leads before the end of the year and have turned around about a ROI of about $13.52 and I'm not finished with the leads. About 12, so I feel I've made good use of them to this point.

I have an ROI excel based spread sheet I pulled off the web to help with calculations, but I use more than 1 company so I have several commission levels that I have to deal with. What I am hoping to find is a sheet that takes that into account and all I need to do is supply the appropriate numbers.

Any thoughts?
 
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