Testimonials

Here is an Idea for a testimonial that I am getting ready to use:

My Mother-In-Law has a pretty decent sized State Farm agency in my state and sends me tons of referrals for commercial business (their commercial products are just not currently competitive) The agreement is that I will write and service the products that she cannot and leave the other policies alone.

We have put together an endorsed e-mail that is going out to all of the SF agents in the state and then a follow up letter (on her letterhead), that will go out in a few weeks.

Calls from my agency contact representative will go out after that to schedule a brief appointment with each agent.

I'm anxious to see how it pans out....
 
Here is an Idea for a testimonial that I am getting ready to use:

My Mother-In-Law has a pretty decent sized State Farm agency in my state and sends me tons of referrals for commercial business (their commercial products are just not currently competitive) The agreement is that I will write and service the products that she cannot and leave the other policies alone.


I'm anxious to see how it pans out....

This is smart marketing - it's all about relationships.

Beach
 
The easiest way to get a testimonial is to be friendly and provide good service. Let them know why you would like their testimonial ann what your using it for and they'll give it to you.
 
Testimonials only count if it's their full name. "Paul B." is fake and not a testimonial.
The hot ticket is to get a quick video testimonial and put that on your site. They're pretty credible.

I haven't done video yet, but I usually ask my client if I can take a picture to use with their testimonial. I'll just snap a picture with my cell phone so it's not a big ordeal.So far everyone has been real receptive.
 
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