I've come to this site a lot looking for marketing ideas and lead generation ideas and it would be nice to have specific heads just for these topics. It seems like they might be big enough for it.
Search engines also give more attention to keywords that are closer to the top of the page, as well as keywords that are in headings. By having your main topic summarised in the first paragraph of your page with a proper heading, users will benefit as well as your page ranking.
