What drives traffic to you're site?

[Jaime Madruga]

¿Porque no los dos?

What market are you in?

I use funnels because it is hard to buy leads in my market (disability insurance). Funnels can be great for more complex products as well (they can be good for anything, but even better for complicated products, like annuities)

If I were selling a product where I could buy leads at a reasonable cost, I would do that as well.

I have the health and life insurance, my initial thoughts were to definitely invest in leads, but I have seen a lot of discouraging feedback online about some of the popular vendors. The real good leads, which are the real time leads can cost up to $30 per lead, and they force you to buy a minimum of around 20 leads. The vendors guarantee that these leads are new and never sold before, but with all the negative comments online not sure what to believe.