Agree with you Cotton.
Focus on value, coverage, expertise, service, local rep, relationship etc
Unfortunately, it's easier said the done.
I would comment on the contractor example you gave. When i am collecting the info to quote I would ask to see his current Policy. He is gonna say no of course then start asking him different questions that you know he isn't going to know the answer to. Do you have a sunset clause? Subsidence exclusion? What ISO edition date is your GL? You request that he gets out his policy so you can review and make sure that he gets his apples to apples quote and not an apples to bananas. As you review it of course it has all the premium info plus you now have the chance find errors (programming, incorrect limits, missing coverages, etc).
Hope that helps some.
Focus on value, coverage, expertise, service, local rep, relationship etc
Unfortunately, it's easier said the done.
I would comment on the contractor example you gave. When i am collecting the info to quote I would ask to see his current Policy. He is gonna say no of course then start asking him different questions that you know he isn't going to know the answer to. Do you have a sunset clause? Subsidence exclusion? What ISO edition date is your GL? You request that he gets out his policy so you can review and make sure that he gets his apples to apples quote and not an apples to bananas. As you review it of course it has all the premium info plus you now have the chance find errors (programming, incorrect limits, missing coverages, etc).
Hope that helps some.