100 Lives Per Year

I definitely think that building a "lives practice" is the only way to go in your first ten years. I was at NML for my first 5 1/2, and thanks to good training and learning the One Card System by Al Granum inside and out, I was able to accomplish the "first 40" and "second 60" goal. Since then, I have written over 100 lives each year of my career, with my highest lives total being 174.

Since leaving NML though to start my own practice you could say my focus has changed somewhat as the investment and fee-based planning side of my business has grown.

To have a lives focused practice, Al Granum wrote the Bible on this....it's all about a laser focus on activity and knowing your numbers. Some examples are:
-A goal each week for fact-finders taken
-A goal each for Closing meetings held.
-A goal each week for Referrals obtained, and knowing ahead of time how many you would like to obtain from each person on the calendar for that week.

My primary method of obtaining people to talk to is referred leads. This is one of the rewards to building a high lives practice.....referrals are so much more plentiful. Having people just call and say "tom jones told me he was your guy so I would like to talk to you" are things that happen more and more often with the more lives you write.

16 appointment kept each week is my typical week, 20 kept is a great week. 4-5 appointments a day mon/tues/thurs/fri, and on wednesday of each and every week I have a "buffer day" to meet with staff, handle client emails, run illustrations, build plans, prepare for meetings, etc. This buffer days is huge for me as it allows me to focus on just seeing people on focus days, and on buffer days I can just focus on preparation. Doing a little bit of seeing people, a little bit of paperwork and illustrations each day is a death sentence to mediocre activity.....it makes your "feel" busy. I look at it as it's either a "gameday" or a "preparation" day......gamedays all you should do is perform, which is seeing the people.

Very good post and response. As an experienced agent, do you still track efficiency points?
 
There is an average of 96 weekend days in a year. That leaves around 269 work days, or take away a few days for unexpected occurrences and holidays. Even if you work 230 days a year, we all should sell at least 100 new lives a year. Heck, 230 work days and only 100 new lives makes me think the agent isn't even working full time.

Easier said than done though, I know.
 
Last edited:
A centenarian is a person who lives to or beyond the age of 100 years. Because current average global life expectancies are less than 100, the term is invariably associated with longevity. A supercentenarian is a person who has lived to the age of 110 or more, something only achieved by about one in 1,000 centenarians. Even rarer is a person who has lived to age 115 – as of March 2014, there are only 30 people in recorded history who have indisputably reached this age, of whom only Misao Okawa and Jeralean Talley are still currently living.In 2012, the United Nations estimated that there were 316,600 living centenarians worldwide

Did you even read any of the threads you posted your drivel on? Reported.
 
As a former NML agent writing 100 a year was a tough task due to all the client builder, annual meetings, office meetings and pep rallys. It is possible but you really have to focus and schedule drive time and meetings close to one another. I write 400-500 a year now and am on the phone 7 hours a day.

Carlos
rmlcenter.com
 
Back in my NYL days I was writing 100 lives a year. I qualified for executive council & recieved the centurion award. Since going independent I still write over 100 cases a year. 10 cases is life & the rest is health.
 
As a former NML agent writing 100 a year was a tough task due to all the client builder, annual meetings, office meetings and pep rallys. It is possible but you really have to focus and schedule drive time and meetings close to one another. I write 400-500 a year now and am on the phone 7 hours a day.

Carlos
rmlcenter.com

if you are operating by yourself, I CALL BS
 
if you are operating by yourself, I CALL BS

400-500 per year is not a lot if your system is designed correctly. His seems to be tied to phone apps for Term. Very easy to do these days with AGLA, BANNER, GENWORTH, ING, ANICO AND PROTECTIVE etc. All are among the most competitive companies that have phone apps completed by the home office. Add to that the others that have eApps through IGO and it is very possible.

At MetLife I routinely wrote 350-400 life policies per year (1988-1991) in addition to about 500 Home/Auto policies per year. That was paper/pen days and I only had a clerical person to help with database entry. Still had to submit the apps myself.

My system was that they owned Century 21 at the time and I worked real estate offices. (3) that closed 50-70 Homes/month each. My only problem was that I did not have enough time in the day to see more people.

In the mid 1990's I grew my payroll business by adding about 2-3,000 business clients per year and cross sold many business owners Term Life insurance and was writing about 500 policies per year. Spent most of the 2000's converting those plans to permanent.

Working hard is not new, working smart marketing systems will create that kind of volume. Now the question is, did he sell those term policies with a plan to convert a good percentage to permanent in 5, 10 or 15 years from now. That will keep you a solid life producer your entire career.
 
Last edited:
Correct phone apps 15-20 min conversations, with web generated and bank generated leads. It is very transnational but for the clients that want term and want it cheap it works.

Carlos
rmlcenter.com
 
Back
Top