California Exchange Comments on the Broker's Role

Actually it is me.. I market MA SNP's and due to the dual demo nonsense, my market is drying up.. since I specialize in the low income now, why not just continue to market to low income in ACA. Hey, why not pm me your strategy. I wont tell a soul.. BTW, I bet Ann knows exactly what your plans are. Care to share Ann?
 
No that low.. but low enough where they didnt have insurance but can now.

And there lies the myth.....

If un-insurable now, maybe they will get insurance if medical costs are more than the subsidized premium.

If young and insurable now, they can get a policy now (but haven't) for a $100 price that's similar to the subsidized price. So, they won't buy.

If older, lower income, insurable, and paying $0 now, they still won't buy insurance for even a price of $150 subsidized price. They won't have the money to go from $0 to $150, they'll have to give up cable TV.

Look at the low enrollment rate of PCIP as an example. In states like TX/AZ/FL that have the highest uninsurable rates, there is a competitive low cost market, and healthy lower income still did not buy.
 
Back
Top