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A guy I knew with Mass Mutual used to lead with DI, not life. He said it was an easier sale because you are appealing to vanity and self preservation.
He wrote quite a bit of DI and a fair amount of life.
If you lead with Disability you are not competing with every other life insurance salesman.
If you lead with Disability you are not competing with every other life insurance salesman.
Yup, just DI underwriters
Yup, just DI underwriters