I don't know what kind of people you deal with, but most 6-7 figure income people I know would care about a 12 grand fine. Not saying it would hurt them, but that's real money. Most people in the million dollar bracket aren't exactly using $100 bills as toilet paper. Even then, you're out 3 months of TP.
Then again, they pretty much all have insurance.
Then again, they pretty much all have insurance.