Free Reports? Marketing

Free golf balls, gift cards, dinner, road atlas', etc. attract very marginal propects, who are just usually interested in the free stuff.

You'll give away a lot of stuff, but you won't write much business.

Better to use stuff like that as referral rewards - much more effective.

Moonlight
What is a good way to capture their info from a web site?
 
You think $11,000 a year is a lot of money to have a serious conversation with 500-750 people about their insurance? Wow. What's your closing ratio, 3%?

Be careful of this guy. If he's offering FREE LEADS you might end up paying an arm and a leg for them :skeptical:

* $11,000 is $11,000 let's see:

$11,000 buys approx 28/1000 piece mailer = 28000 pieces

Thats approx 420 returned mailers.... 1.5%

126 (30%) resulting actual health presentations

100 (80%) actual sales

$250 avg monthly premium x 100 sales = $25,000 in premium

$25000 x 12 months x 18% contract = $54,000

You want to spend 20% of your earnings on 1 single marketing technique????

Also to make a comfortable $200K annually you would need to spend 44-50,000 per year using your plan

* So the question is if I am using exclusive telemarketed leads at no cost, why in Gods name would I piss away $50K per year???? I could by a $50K tax deferred, fixed rate annuity, (10) years in a row and get a 10% bonus with each with 5% fixed interest rate from American Equity and make.........you figure it out and please post the math result.....THEN ASK YOURSELF why you are spending any money on yhose gift, mailer etc....

The math may be off by a % or so, coz I'm sitten on the bank of the Ohio, cat fishin, havin a beer while on my laptop...see we only have a 4-day work week...every week.

Please dont waste your time or mine on congecture, payback or redeeming comments...simply do the math and TELL US ALL WHERE YOU WOULD REALLY LIKE TO SPEND AN EXTRA $50k PER YEAR
 
* $11,000 is $11,000 let's see:

$11,000 buys approx 28/1000 piece mailer = 28000 pieces

Thats approx 420 returned mailers.... 1.5%

126 (30%) resulting actual health presentations

100 (80%) actual sales

$250 avg monthly premium x 100 sales = $25,000 in premium


$25000 x 12 months x 18% c
You want to spend 20% of your earnings on 1 single marketing technique????

Also to make a comfortable $200K annually you would need to spend 44-50,000 per year using your plan

* So the question is if I am using exclusive telemarketed leads at no cost, why in Gods name would I piss away $50K per year???? I could by a $50K tax deferred, fixed rate annuity, (10) years in a row and get a 10% bonus with each with 5% fixed interest rate from American Equity and make.........you figure it out and please post the math result.....THEN ASK YOURSELF why you are spending any money on yhose gift, mailer etc....

The math may be off by a % or so, coz I'm sitten on the bank of the Ohio, cat fishin, havin a beer while on my laptop...see we only have a 4-day work week...every week.

Please dont waste your time or mine on congecture, payback or redeeming comments...simply do the math and TELL US ALL WHERE YOU WOULD REALLY LIKE TO SPEND AN EXTRA $50k PER YEAR

You could afford to spend an extra $50K a year on "hooked on phonics" -that I do know. I realize it's hard for old men to learn at the speed of 6 and 7 year olds, but I think it would be well worth your time.

Also, one word you might want to really get a good grip on is C-O-M-D-E-X. That's spelled with "C" not a "K" like you might think. It's tricky I know.

Look up American Equity's and then get back to me on who's pissing their money away.
 
You could afford to spend an extra $50K a year on "hooked on phonics" -that I do know. I realize it's hard for old men to learn at the speed of 6 and 7 year olds, but I think it would be well worth your time.

Also, one word you might want to really get a good grip on is C-O-M-D-E-X. That's spelled with "C" not a "K" like you might think. It's tricky I know.

Look up American Equity's and then get back to me on who's pissing their money away.


AS WE ALL JUST SAW....MATH ROCKS nothin but conjecture and snipes....let me help you on the math since you must have had trouble.. over $30K for the agent that writes the annuity and over a mi for the smart manager that invested what you carelessly spent.....if u dont like american equity....the same math works for alliance, avivia

I'm kinda gettin the idea u service only 1 or 2 products consistently

keep jabbin tiger.....but math rocks
 
jm...You're throwing spitballs at battleships. The more you post...the less likely any of the thousands of readers are going to buy anything from you.

Here's some advice:

Retreat, rethink and be informative instead of a distraction. You might just win back some of the votes.
 
AS WE ALL JUST SAW....MATH ROCKS nothin but conjecture and snipes....let me help you on the math since you must have had trouble.. over $30K for the agent that writes the annuity and over a mi for the smart manager that invested what you carelessly spent.....if u dont like american equity....the same math works for alliance, avivia

I'm kinda gettin the idea u service only 1 or 2 products consistently

keep jabbin tiger.....but math rocks

This reads like a drunken rant.. How many beers did you have while "fishin' for cats"?

Dude, get over yourself. You're a grown ass man.

You called everyone's ideas on this forum lame in an attempt to get business for what I would guess is your IMO. Nough' said. Next topic.
 
This reads like a drunken rant.. How many beers did you have while "fishin' for cats"?

Dude, get over yourself. You're a grown ass man.

You called everyone's ideas on this forum lame in an attempt to get business for what I would guess is your IMO. Nough' said. Next topic.

* Look...dont pout you simply posted a marketing concept that did not add up your math was off, not substantiated....it needed to be corrected

I;m sure you have posted some good ideas but this was not one. anyone with a MBA would not support spending 20% of their eanings on a single marketing concept....ENRON was the Master of 1.

Chumps had a really goodpoint....
 

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