I leave politics out of it.
How do I compete?
- Thread starter jack3454
- Start date
sbg_ben
Guru
- 257
Ignore the competition, plenty of business to go around.
Be hungry for new business but not desperate for it. Write individual under 65 business on and off marketplace. Write dental and vision plans even if they don't amount to much, it adds up over time.
Go to as many events as you can, including chamber of commerce, Church events, sports whatever it is and meet people. Tell them what you do but don't ask for anything or try to convince them of anything.
Find trustworthy places to refer people to like a small p&c agency or financial advisor, employee benefits agency. Reach out to any HR people you may know as well because if an employee loses their job and sees the COBRA price they may be interested in looking at ACA plans. Reach out to them and tell them you'd like to refer clients to them but you want to get to know them better. The best way to get more referrals is to give them, just make sure they don't have any existing people they are referring that business to or don't do the same thing as you.
Do a great job, get back to people quickly. Become the person that people are excited to tell their friends about because you were so nice and helpful and impressive. Have them leaving your office saying wow that was way easier than I thought, thank you.
Talk to your doctor, your dentist, your eye doctor, or wherever you go about what you do.
Write all the carriers learn all the products. If you don't have a lot of clients you probably have a lot of time so get educated. The smarter you are the more value you will have.
Be hungry for new business but not desperate for it. Write individual under 65 business on and off marketplace. Write dental and vision plans even if they don't amount to much, it adds up over time.
Go to as many events as you can, including chamber of commerce, Church events, sports whatever it is and meet people. Tell them what you do but don't ask for anything or try to convince them of anything.
Find trustworthy places to refer people to like a small p&c agency or financial advisor, employee benefits agency. Reach out to any HR people you may know as well because if an employee loses their job and sees the COBRA price they may be interested in looking at ACA plans. Reach out to them and tell them you'd like to refer clients to them but you want to get to know them better. The best way to get more referrals is to give them, just make sure they don't have any existing people they are referring that business to or don't do the same thing as you.
Do a great job, get back to people quickly. Become the person that people are excited to tell their friends about because you were so nice and helpful and impressive. Have them leaving your office saying wow that was way easier than I thought, thank you.
Talk to your doctor, your dentist, your eye doctor, or wherever you go about what you do.
Write all the carriers learn all the products. If you don't have a lot of clients you probably have a lot of time so get educated. The smarter you are the more value you will have.
- 584
Treat people how you want to be treated, be sincere, be willing to walkaway from the sale.
If you plan on being in the business a longtime do the right thing, if it doesn't pay off today it will tomorrow, people will forget the shiny object and will remember you!
If you plan on being in the business a longtime do the right thing, if it doesn't pay off today it will tomorrow, people will forget the shiny object and will remember you!
This might be the post of the year. Sounds exactly like I have always done business and have always been as busy as I want to be just by doing all these things. Haven't done any marketing for over 15 years. 100% referrals and have trouble keeping up with them during AEP.
sbg_ben
Guru
- 257
Lol thanks, I tried to distill my 8 or so years worth of advice I got from people I asked along the way. I guess the one other thing I'll add is to always be curious. For example, when I was new I always asked a lot of other people how they got their clients when they first got started in their business. When you do that, I think a lof people put themselves in your shoes and want to help you. Plus, whatever they say might help something click for you.
