7405 State Road Z Office: 573.642.8338
Fulton, MO 65251 Toll-free: 877.633.0808
E-mail: [email protected]
I buy light gray, laid finish card stock, print them on my computer and then take them to a printer to have them cut to size. They do a much better job of cutting them than I can.
I can't seem to get blank spaces between the address and the phone numbers but I think you can get the idea.
Your business card is a mini billboard. If folks have no compelling reason to keep your card they have no reason to call.
Several years ago I met a fellow in the lumber business. His card was imprinted on a wood grain and actually had a raised grain feel. Since I was not in the market for lumber, I didn't keep the card very long other than for the novelty effect. Still, it had an impact.
Folks like free information. The more free stuff (that is useful, not just a sales pitch) the better. I devote one page on my site to (almost) nothing but free information.
Some cards direct you to an informational website. Others to pre-recorded messages. (Everyone has access to a phone, not everyone has internet access).
I have my graphics person design and "lay out" 10 cards using the Avery size specs for card stock and create a PDF of them. I then use that to print them to the card stock (using my cheapo HP inkjet printer.) They come out quite good. Here is the card I use now.
I'm think that a refrigerator magnet is much better than a business card and I've been thinking of getting some myself. I know that a high percentage of prospects and clients misplace my card somehow or another and end up calling the company's 800 number and may end up dealing with another agent as a result. I have also recently gotten a toll free number (it's very inexpensive) so my clients won't have to call long distance to reach me.
Al, Nice looking card. Neat, clean and not cluttered whit a bunch of crap.
Cenla, One of the first questions I'm asked by a prospect is whether or not I have a toll-free number. Even if they have unlimited long distance, they still want my toll-free number.
I pay $.06 per minute for calls from the US and either that, or not much more for calls from Canada. My clients in other countries send me an e-mail and I call them. I have found it is a lot less expensive for me to do it that way.