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What is deceptive about their life? If there is anything I feel State Farm is a good company for, it's life insurance.
In my limited experience with it, the agents don't seem to know what they are selling. I have run across several UL policies and to hear them describe it they are selling no lapse GUL. But in reality they are not.
I've had several of the agency-owners present the product to me and not one got it even close to correct.
I don't know if this is a company-wide thing or not. My experience was only with a testing of 3 random agents but two of the 3 were CLU designated and should have known better.