- 3,165
Probably would have to start targeting specifically married couples for data selection, more opportunity to sell multiple policies.
- - - - - - - - - - - - - - - - - -
Just quoting from Newby on a different post on how to handle FE in high cremation states:
"Even people who are cremated spend more than you think. Stats always quote DIRECT cremation prices but 75% of cremations aren't direct cremations.
Families usually have memorial services (funeral without the body present) with the cremains present OR a funeral service (with the body present) with cremation AFTER the funeral.
Most people that cremate around here also have cemetery burial of the cremains AND monuments. It's not unusual for people to spend over $8,000 with cremation and I've seen people spend over $15,000 on cremation services.
People can certainly spend much less. If they want to go minimum they can certainly do everything they need for under $2,000 and in some area's (Florida) under $800. But MOST people don't want minimal.
In my town there is a funeral home that will do minimal direct burials (full body-NOT cremation) for less than $3,500. He gets very few takers. Most people are NOT looking for the bare minimum."
Did u ever post how those new fliers u sent out worked for u?? That was sev weeks ago, Im sure u got em back by now right?