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I would suggest not walking into businesses unannounced. It really doesn't say "I'm a busy professional with tons of clients because I'm so good at what I do." lol
I really don't care about the perception of "being a busy professional", I care about being a busy professional. B2B is a very effective way to fill a calendar. I prefer results, not the perception of results.
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I always call first and make clear that I don't drop in unannounced. I think most busy professionals appreciate it. Besides, who makes better clients, busy people or people sitting around with time to meet you during the day anytime you happen to walk in?
You may believe this, but I can tell you it's only in your head. It's all about your approach language and body language that determines how you are perceived, not whether the approach is in-person or on the phone. Both approaches work well.
If I have meeting with Bob at ABC Co. and have twenty minutes before I need to leave for my next meeting, why wouldn't I walk into the businesses next door and make a short introduction? What else am I going to do during that time that will be more productive?
Here is the reality, some people prefer to be approached in-person, some on the phone. I have had clients tell me both. The other factor, you have no idea in advance. To rule out B2B because some would prefer a phone call in advance is like ruling out the phone because some would rather meet you in-person first.
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