Working Health Insurance Leads

My technique for health leads is I don't care if I sell them health, I will quote and help them understand the difference between traditional plans and HDHP, but I always ask about their life and disability. I don't vare if they have insurance, the majority of times I can help them save money on their personal life, and explain why group life is rarely a good deal. I make much more revenue cross selling than on health, just the way I do it and have a higher close ratio.
 
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